About

b. 1986, HK.

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I’m building the world that I want to live in and helping others do it too.

  • For founders and business owners: I interrogate ideas to ensure that you built the right product for the right people at the right time. My approach is grounded in rapid-prototyping, user-centric design, and strategic thinking.

  • For startups and scale ups: I blend business, technical and design expertise and experience to deliver impactful solutions efficiently, empowering engineering/product teams to iterate quickly and effectively.

  • For design teams interested in expanding their skills to ship faster, include accessibility within their flows or expand their knowledge of design and AI tools, I run workshops to help upskill design teams.

 

Mentoring

Even outside of work, I’m super passionate about design. So I help people who want to transition into design or just want to level up on their design process. I help with:

  • Creating your first portfolio

  • Interview prep

  • Improving your design process and efficiency

  • Working with complex products

  • Expanding beyond interface or website design and thinking more about product

  • Learning how to influence design at your organisation

  • How to design anything

 

CLIENTS & JOBS :

Triptease
TQWF
Daler Rowney
Passion Pictures
Domestic & General
World Remit
Condé Nast International
British Airways
New Look
Pfizer
Evonik
Argos
ITV
Virgin Media
AstroZeneca
Royal Mail
+ more